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Which is better: Campos do Jordão or Ubatuba?

Short answer

Campos do Jordão is in the Serra da Mantiqueira (SP), while Ubatuba is on the North Coast of São Paulo (SP): different regions of Brazil. Campos do Jordão: Brazil's highest town, at 1,628 m in the Serra da Mantiqueira; Ubatuba: more than a hundred beaches between the Serra do Mar and the ocean. For this month's weather, Ubatuba has the edge.

Sources: INMET (updated 2026) · ANP · OpenStreetMap
Most reviewed activity in Campos do JordãoCampos do Jordão Sightseeing Tour★ 9.1 · 72 reviews · from US$ 20 · via CivitatisSee dates and price →
Most reviewed activity in UbatubaUbatuba Northern Islands Boat Tour★ 10 · 1 review · from US$ 99 · via CivitatisSee dates and price →
Campos do Jordão Ubatuba
Best time to visit Jun → Sep May → Aug
Weather this month 21° · 12 days of rain 26° · 15 days of rain
By car R$ 94 + tolls · from São Paulo R$ 145 · from São Paulo
Ideal stay 3–4 days 4–5 days
Best for Romantic, Food, Family, Relax Adventure, Relax, Family
Choose Campos do Jordão if

you want a trip for couples and food lovers: the "Brazilian Switzerland" of cold weather, pine nuts and the Winter Festival.

See guide
Choose Ubatuba if

you want a trip for adventure seekers and relaxation: surf, Atlantic Forest and coves you reach by trail.

See guide
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Where to stay

Where to stay: Campos do Jordão or Ubatuba

The average nightly rate is around R$ 197 in Campos do Jordão and R$ 417 in Ubatuba; what changes in practice is each place's season. Check current prices for your dates before deciding.

Compare hotels and places to stay in Campos do Jordão on Booking.com, with up-to-date prices and availability, before you book.

Hotel Dan Inn Campos do Jordao in Campos do Jordão 8.5 ★★★ · 85 reviews Hotel Dan Inn Campos do Jordao See on Booking → Hotel Castelo Nacional Inn Campos do Jordao in Campos do Jordão 8.6 ★★★★ · 35 reviews Hotel Castelo Nacional Inn Campos do Jordao See on Booking →
See all hotels in Campos do Jordão

Compare hotels and places to stay in Ubatuba on Booking.com, with up-to-date prices and availability, before you book.

Kaliman Pousada in Ubatuba 9 ★★★★ · 16 reviews Kaliman Pousada See on Booking → Catalina Hotel in Ubatuba 9.6 ★★★★ · 1 review Catalina Hotel See on Booking →
See all hotels in Ubatuba

Rates change with the dates: confirm the price on Booking.com.

Frequently asked questions

Campos do Jordão or Ubatuba: which is better?
Campos do Jordão is in the Serra da Mantiqueira (SP), while Ubatuba is on the North Coast of São Paulo (SP): different regions of Brazil. Campos do Jordão: Brazil's highest town, at 1,628 m in the Serra da Mantiqueira; Ubatuba: more than a hundred beaches between the Serra do Mar and the ocean. For this month's weather, Ubatuba has the edge.
What is the best time to visit Campos do Jordão and Ubatuba?
The best time to visit Campos do Jordão is from June to September; for Ubatuba, it is from May to August, based on INMET's climate normals (temperature and rainfall for each month). If your trip already has a date, check each destination's page for your month.
Which of the two is cheaper to get to?
By car, leaving from São Paulo, Campos do Jordão is 170 km (106 mi) and costs about R$ 94 each way (fuel only, tolls not included); leaving from São Paulo, Ubatuba is 225 km (140 mi) and costs about R$ 145 each way (fuel plus tolls). The calculation assumes a car that gets 11 km/L. Lodging and activities vary with each place's season.
Where does it rain less, Campos do Jordão or Ubatuba?
Averaged over the year, Campos do Jordão has 11 rainy days a month and Ubatuba has 13. Campos do Jordão is the drier of the two over the year as a whole, but what decides the trip is the month: the rainiest month in Campos do Jordão is January and in Ubatuba, January. For temperature, Ubatuba is the warmer one (average high of 27° versus 21°).
How many days should you spend in Campos do Jordão and in Ubatuba?
To see the main sights without rushing, Campos do Jordão calls for 3–4 days and Ubatuba, 4–5 days. These are distant regions: with a week or less, it is usually better to pick one of the two and make the most of it.
Campos do Jordão or Ubatuba with kids?
Both work with kids: Campos do Jordão (Brazil's highest town, mountain cold, and Winter Festival) and Ubatuba (more than a hundred beaches, surf, and Atlantic Forest). The choice usually comes down to getting there, not to infrastructure. With small children, weather matters: Campos do Jordão has fewer rainy days over the year.
What should you not miss in each?
In Campos do Jordão: Campos do Jordão State Park (Horto Florestal), Morro do Elefante, Pico do Itapeva. In Ubatuba: Praia de Itamambuca, Praia do Félix, Praia Vermelha do Norte. These are the sights that show up most in first-trip itineraries for each destination; the full guide to each has the whole list.